A low unemployment rate causes many employers to have trouble looking for enough workers to ensure their companies stay operational and keep up with their customers’ growing business demands. This is especially the case in skilled-labour industries, such as transportation, nursing, manufacturing, and building sectors. Fortunately, there are ways to search for and attract the skilled workers you need. Here are some tips for doing this: 

Offer attractive compensation and benefits

Many employers base their offerings on the standard in their industry or offer the same benefits package as their competitors, but these are common mistakes. Note that the sector you are in might require an on-call status, weekend work, or a technical skillset that needs training. Therefore, you have to step up your game to attract the right people.

Note that you have specific roles that are more difficult to fill or work in an industry where qualified candidates are hard to come by. In addition, negative marketing campaigns highlighting less desirable work schedules, environments, and unrealistic physical demands in the sector you are in steered people away from applying for such positions. Because of this, the only way to encourage candidates to work with you is to offer more attractive compensation, incentives, or benefits.

Ensure you have great managers

They say people leave managers, not companies. It means no matter how great of a recruiter you are, valuable talent will always walk out your business door if you have a toxic manager. This is because managers have a direct impact on your employees’ performance and work culture. 

If you continuously have to fill open positions, consider investigating further because you might have a lousy manager. One way to do this is to check feedback from current or former employees that might share some thoughts on areas of improvement worth considering.

Hold multi-day job fairs

Conducting job fairs is one of the best ways to look for qualified candidates. Job seekers or those already working in the industry may have a hard time attending interviews during the week due to their busy schedules, so make sure to hold the job fairs on weekdays and extend them into the weekend so more job applicants can attend. If you have trouble holding this type of event, consider seeking help from recruitment service providers.

Work with a hiring agency

Let’s be honest: the entire recruitment process can be time-consuming and stressful. You have to check every resume to see which candidates are qualified. The good news is that you don’t need to go through all the hassle of recruitment when you opt to work with an employment agency. With their help, you can easily fill in roles and hire the best candidates that fit your requirements and qualifications. 

As a result, you will have a faster hiring process and higher-quality workers. You will also have more time to focus on completing more valuable tasks in your business instead of rummaging through every job application you receive.


Looking for people qualified for skilled labour jobs can be difficult, and it may even seem like there is a shortage of skilled workers. The truth is that there just may be problems with the way you recruit. Now that you know the effective methods for attracting qualified applicants, you are more likely to work with valuable workers who can help you meet your business goals.

If you are looking for a recruitment agency in the Staffordshire area, then you’ve come to the right place. We are SMarter Recruitment Services, and we can help you with screening, interviewing, and reference checking to ensure you hire quality workers. Contact us to learn more about our recruitment and staffing solutions!

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